Branded infographics for Starbucks, visually explaining beverage processes using official brand guidelines.
For this illustrative project, I created a series of custom infographics that visually break down Starbucks beverage processes in a clear, engaging, and brand-aligned way. Each step-by-step diagram was developed using the official Starbucks branding guidelines to ensure consistency in colour, typography, and tone of voice.
Using a combination of illustration, design consistency, and strategic colour use, the graphics effectively communicate processes such as how to make a cappuccino, from bean to brew. The visuals are optimized for digital and print use across various platforms, ensuring scalability and clarity at every size.
Deliverables:
• 6-step illustrated process diagram
• Icon-style illustrations created in line with Starbucks brand guidelines
• Web-ready assets and print-friendly formats
This project reflects my ability to take complex information and translate it into accessible, visually cohesive content that supports both training and marketing goals for globally recognized brands.